Audience Profile

Target Audience - male and female teens

Films/Television

• Skins
• Shameless
• The Inbetweeners
• Comedy
• Horror

Music

• White Stripes
• Yeah Yeah Yeah
• Arcade Fire
• Vampire Weekend

Dress Wear

• Skinny Jeans
• Winkle Pickers
• Leather Jackets
• Trilby Hat

Social

• Clubbing
• Smoke
• Alcohol